1.03 Key Terms
Across
- 3. Motivation Motivation that comes from outside an individual and their work or task
- 5. Motive Reasons for buying that involve an appeal to the customer's emotions or feelings
Down
- 1. motive Emotional or rational reasons for buying that cause people to choose one business over another
- 2. Motive Reasons for buying that are based on reason, judgment, or logic
- 4. motivation Motivation that comes from within an individual and is a result of their work or task