13.1 Jet Terms Created by: Puja Patel

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Across
  1. 4. A strategy to build customer relations
  2. 6. Distribution involving one or more intermediaries
  3. 7. The process of planning, pricing,promoting,selling, and distributing ideas, goods, and services
  4. 8. Distribution of goods or services from the producer directly to the customer
Down
  1. 1. The point at which total revenues, or sales, equal total costs and expenses of making and distributing a product or service
  2. 2. A pathway to direct products to consumers
  3. 3. The four main elements of marketing, also called the four Ps: product, place, price, and promotion. It sometimes includes a fifth P, for people
  4. 5. A group of customers who share common wants and needs