13.1 Key Terms Created by:Jonathan Castrejon

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Across
  1. 3. point at which total revenues, or sales, equal total cost and expenses
  2. 4. promoting or presenting a service or product
  3. 5. when good or services are sold from the producer directly to the customer
  4. 7. maintain relationships with customers
  5. 8. involves one or more intermediaries.
Down
  1. 1. four basic marketing strategies
  2. 2. pathway to direct products to consumers
  3. 6. group of customers that share a common want and need