Facebook Review

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Across
  1. 1. Content that performs better than any other
  2. 4. Consistency in the way a business communicates
  3. 6. Platform with the most data collection
  4. 8. ______ score measures feedback expected from ad
  5. 11. Call to ______ drives viewers to behave or engage
  6. 13. Facebook uses ______ ranking fo
Down
  1. 2. Company purchased by Facebook in 2012
  2. 3. Added by Facebook to compete with Snapchat
  3. 5. Gender with the most users on Facebook
  4. 7. leverage social media content to make money
  5. 8. Stand for return on investment
  6. 9. Type of metrics that measures likes and followers
  7. 10. Country with 2nd highest number of Facebook users
  8. 12. Audience same as the target audience of company