Just Global Brain Challenge #3

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Across
  1. 3. Representation of a target customer
  2. 5. Use of technology to manage marketing processes
  3. 7. Interaction between customers and brand
  4. 12. Account-Based Marketing
  5. 13. Turning a prospect into a customer
Down
  1. 1. Potential customer
  2. 2. Return on Investment
  3. 4. Re-engaging visitors who didn’t convert
  4. 6. Identifying which channels contribute to conversion
  5. 8. Marketing Qualified Lead
  6. 9. Steps from awareness to conversion
  7. 10. Key Performance Indicator
  8. 11. Customer Relationship Management system
  9. 13. Click-Through Rate