TEST II. TWO POINTS EACH, STRICTLY NO ERASURE.

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Across
  1. 4. Cooperation among channel members at the same level
  2. 6. Channels that help firms complete business transactions
  3. 8. flow Transfer of product-related details through the channel
  4. 10. Strategy where products are sold in only one outlet
  5. 11. Pathways used to send marketing messages to customers
  6. 13. Routes through which products reach buyers
  7. 15. Activities such as buying, selling, and taking risks
Down
  1. 1. flow / Passage of product title from one party to another
  2. 2. Strategy where products are offered in limited outlets
  3. 3. flow Exchange process involving money or other compensation
  4. 5. Strategy where products are placed in many outlets
  5. 7. flow Movement of goods from production site to point of sale
  6. 9. Services like financing, after-sales support, and coordination
  7. 12. Coordination between members at different levels of the channel
  8. 14. Tasks like assembling, storing, sorting, and transporting goods