5.01 Channel It

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Across
  1. 2. A business that buys materials, services, or goods that will be used to make other goods or used in the operation of the company.
  2. 6. Longer routes involving the use of intermediaries.
  3. 7. Short routes involving just the producer and the consumer or industrial user.
  4. 8. Makes or provides goods and services.
  5. 9. Businesses that buy consumer goods and sell them to ultimate consumers.
  6. 10. Businesses that buy goods from producers or agents and sell them to retailers.
  7. 11. Anyone who personally uses a good or service to satisfy her/his own needs or wants.
Down
  1. 1. They are intangible activities that are performed by other people for money.
  2. 3. Businesses or individuals that assist in the sale and/or promotion of goods and services but do not buy them from the producer.
  3. 4. The paths, or routes, that goods and services take from the producer to the ultimate consumer or industrial user.
  4. 5. (Middlemen) Channel members in addition to the producer and the ultimate consumer or industrial user.