8.01 - 8.04

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Across
  1. 3. packages that offer similar products together for a temporary price break
  2. 9. directs how the customer should view the presentation
  3. 10. show customer how merchandise would look in their home or office
  4. 15. the way floor space is allocated for selling, storage personnel, and customers
  5. 17. not symmetrical and uses many different sizes
  6. 18. the decorations, lighting, furniture, signs used to create a store's image
  7. 21. contests, games, sweepstakes, or rebates used to create increased sales and excitement about a product
  8. 23. signs or props are used to enhance displays
  9. 25. props and signs should not overpower merchandise
Down
  1. 1. symmetrical and places items of the same size together
  2. 2. the way the display's surfaces look when together
  3. 4. all the communications or activities used to stimulate sales other than advertising
  4. 5. inexpensive items away at a discount or for free
  5. 6. brought to the display by using motorized fixtures or props
  6. 7. best merchandise that is breakable or requires a lot of security
  7. 8. includes all physical elements used to present an image of interest and encourage customers to make purchases
  8. 11. designed to create support from manufactures, wholesalers, and retailers for a product
  9. 12. all the visual and artist elements used to present product to the customers
  10. 13. physical appearance or outline of a display
  11. 14. with this the display will be more attractive
  12. 16. ways to products are presented to customer
  13. 19. certificates that provide cash discounts, or money off, on a good or service
  14. 20. set up on tables and shelves and are best for merchandise that customers can handle and examine without the help of a salesperson
  15. 22. should contrast with the background so they enhance the products on display
  16. 24. the exterior design of the store