Ad Campaign Puzzle

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Across
  1. 4. Document detailing the campaign requirements
  2. 6. Checking copy and artwork for errors
  3. 7. The percentage of homes receiving a broadcast signal
  4. 10. How you measure advertising objectives
  5. 12. Person who develops the wording or text for an advertisement
Down
  1. 1. Effective Ratings Points
  2. 2. Market segment relating to education or occupation
  3. 3. Type of online marketing or advertising
  4. 5. the number of times your audience is exposed to your ad within a specified time period
  5. 8. How well the campaign connects with the audience
  6. 9. Who you trying to reach with your advertisements
  7. 11. Type of analysis for strengths and weaknesses