Advanced Marketing

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Across
  1. 2. The requirements placed on a business by law
  2. 4. Things that people would like to have but is not a requirement
  3. 7. The way that a business takes into account the financial, environmental, and social impacts of decisions and actions involved in it
  4. 8. Actions or Activities that one person performs for another
  5. 10. Self Actualization, Esteem, Love/Belonging, Safety, Physiological
  6. 11. Basic requirements for human survival
  7. 12. Striving to ensure that you're profitable in order to create a long-term value for stakeholders and the wider economic system
  8. 16. The duty to follow a morally correct path
  9. 20. The promotion and selling of products or services
Down
  1. 1. Additional behaviors and activities that society finds desirable an the values of the business supports
  2. 3. Items produced for sale
  3. 5. The amount of money exchanged for a good or service
  4. 6. Communication to build and maintain relationships by informing and persuading one or more audiences
  5. 9. A person who purchases goods and services for personal use
  6. 13. The establishment, development, maintenance and optimization of long-term mutually valuable relationships between consumers and organizations
  7. 14. Anything that can be offered to a market for attention, acquisition, use, or consumption that might satisfied a want or need
  8. 15. A unique blend of product, place, promotion and pricing strategies designed to produce mutually satisfying exchanges with a target market
  9. 17. A particular group of consumers at which a product or service is aimed
  10. 18. A person or business to whom merchandise or services are sold
  11. 19. A group of buyers and sellers of a particular good or service