ADVERTISING

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Across
  1. 5. Advertisement on radio or television.
  2. 7. Organised course or plan of action.
  3. 10. Newspaper printed in a large format.
  4. 11. audience A group of people identified as likely customers of a business
  5. 12. Catchy tune, with a short simple rhyme, used to promote a product.
Down
  1. 1. Phrase used to advertise a product or to identify a company or organisation.
  2. 2. Use advertising and publicity to try to increase sales of a product.
  3. 3. Special characteristics of a product.
  4. 4. Signboard or wooden structure used to display advertising posters.
  5. 6. Item of publicity to promote a product or service in newspapers, on TV, on social networks, etc.
  6. 8. An article or substance that is manufactured or refined for sale.
  7. 9. Large sheet of paper used in advertising.