Advertising Language Features
Across
- 3. verbs used to guide, motivate lead or persuade
- 5. an example of what an imperative does
- 7. an opinion towards an ad
Down
- 1. a high modality word
- 2. a word that shows a different meaning without saying what they mean
- 4. helps the reader form an opinion of an ad
- 6. the use of words that determine the degree of certainty