Ansoff's matrix
Across
- 4. Focuses on selling existing products into new markets
- 7. In operation at the current time
- 8. The term ... implies looking to the long term future
Down
- 1. Moving a product to a different market segment
- 2. how a nation produces goods and services and consumes them
- 3. enter new markets with new products, services or other offerings
- 5. The chance of something not going well
- 6. increasing sales of existing products to existing markets