Business 2 Business Marketing

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Across
  1. 5. Business 2 Business is the process of marketing goods and services to other _______.
  2. 7. Stage where organization places order
  3. 11. Effects perception and final decision
  4. 13. Decision making step of buying process
  5. 15. Purchase all sorts of goods and services on a budget
  6. 17. Stage to evaluate vendor or supplier
  7. 21. One person makes most decisions
  8. 23. Handles details of purchase
Down
  1. 1. Controls information and access to decision makers
  2. 2. One person makes decisions based on others
  3. 3. 1st stage of buying process
  4. 4. Specific solutions stage of buying process
  5. 6. Where majority rules
  6. 8. When organizations invite vendors to bid on project
  7. 9. Consumes purchase
  8. 10. Involved in purchasing the same product as before
  9. 12. Buyer wants essentially the same thing, but slightly different
  10. 14. Federal purchases to better the country
  11. 16. Purchasing good or service for the first time
  12. 18. Determines what, how, or where to buy
  13. 19. Marketing intermediaries that resell manufactured products without altering them
  14. 20. Companies that produce their own goods to sell to businesses
  15. 22. Person who first suggests purchase