Business

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Across
  1. 3. an advantage of secondary research
  2. 6. if the data is ethical then it is...
  3. 10. data that cannot be measured, descriptive
  4. 11. data collected by someone else
Down
  1. 1. The action or business of promoting and selling products or services, including market research and advertising.
  2. 2. how accurately a method measures what it is intended to measure
  3. 4. The aim of most businesses
  4. 5. Measured using numbers
  5. 7. data collected by the researcher
  6. 8. a disadvantage of secondary research
  7. 9. Created the 'Food Love Stories' adverts