Business Crossword

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Across
  1. 5. Promotional activities other than advertising, personal selling, and publicity that stimulate customer purchases
  2. 8. tangible items that are consumed within a short time
  3. 13. the people who buy goods and services
  4. 14. a fact about or characteristic of the product
  5. 15. A marketing function that involves determining and adjusting prices to maximize return and meet customers’ perceptions of value
  6. 17. the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large
Down
  1. 1. The general conditions in which people live; quality of life
  2. 2. Any nonpersonal presentation of ideas, goods, or services that is not paid for by the company or individual that benefits from or is harmed by it
  3. 3. The form of promotion that determines client needs and wants and responds through planned, personalized communication that influences purchase decisions and enhances future business opportunities
  4. 4. tangible objects and materials
  5. 6. any paid form of non-personal presentation of ideas, goods, or services
  6. 7. the system in which people make and spend their incomes
  7. 9. Intangible activities that are performed by other people for money; productive acts that satisfy economic wants
  8. 10. goods tangible items that should last a long time
  9. 11. A marketing function that involves determining and adjusting prices to maximize return and meet customers’ perceptions of value
  10. 12. a philosophy of conducting business that is based on the belief that all business activities should be aimed toward satisfying customer wants and needs while achieving company goals
  11. 15. The management function of deciding what will be done and how it will be accomplished
  12. 16. Marketing element referring to what goods, services, or ideas a business will offer its customers