chapter 13.1 key terms created by benjamin everage

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Across
  1. 2. consist of four basic marketing strategies.
  2. 3. to build and maintain relationships with their customers.
  3. 5. the activities that are involved in making people aware of a company's products, making sure that the products are available to be bought.
  4. 6. sold directly from producer to customer.
  5. 7. total sales equal total costs.
  6. 8. a medium that allows buyers and sellers of a specific good or service to interact in order to facilitate an exchange.
Down
  1. 1. a pathway to direct products to consumers.
  2. 4. one or more intermediaries.