Chapter 13.1 key Terms Created by: Michael Roark
Across
- 4. to hold relationships with a customer/clue
- 6. one or more intermediaries/clue
- 8. process creating/clue
Down
- 1. four basic marketing strategies/clue
- 2. path way to direct products/clue
- 3. directly sold to customer form producer/clue
- 5. group of customers who share common wants and needs/Clue
- 7. point at which sales are even with amount of cost/clue