Chapter 5

5. Statement that identifies the major goals of a company
6. This type of analysis demonstrates that the proposed business plan has an advantage over its competitors
9. Projecting _________ growth levels is a common mistake in a business plan
12. Group of businesses with a common interest
13. This association is made up of individuals and businesses in a specific industry that works to promote that industry
17. This page comes third in your business plan
19. Outlines company's background information and basic business concept
20. Statement that identifies distinctive aspects of a product/service

1. A working model used by entrepreneurs to determine what it takes to develop their product/service
2. This page comes first in your business plan
3. This plan forecasts for the future of the business and includes the financial statements
4. Things that promote the value of a product/service to the customer
7. The final step in developing a business concept
8. A description of how entrepreneurs plan to make money with their business concepts
10. Crucial summary to a business plan
11. Clear & concise description of a business opportunity
14. Tool for organizing important information about a business venture's competition
15. This plan describes how the business will expand in the future
16. End users of the service (Consumer)
18. Can be done easily