Commercial Vocabulary Crossword

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Across
  1. 1. A single continuous recording from the camera.
  2. 3. Any object used by actors to help tell the story or make the commercial more interesting.
  3. 4. A persuasive technique that uses facts or logic to convince the audience.
  4. 5. A short video or audio message designed to inform, persuade, or entertain, often to promote a product, event, or idea.
  5. 6. The process of arranging, cutting, and refining video clips to create a final commercial.
  6. 8. Speaking loudly and clearly enough to be easily heard and understood.
  7. 10. The way actors deliver their lines, actions, and emotions on camera.
  8. 12. The written plan for the commercial, including dialogue, actions, and instructions for actors.
  9. 14. The position or perspective from which the camera records the action.
  10. 16. Planning where actors will stand and move on camera.
  11. 17. A statement that tells the audience what to do next (e.g., “Join the UIL competition!”).
Down
  1. 1. A sequence of drawings or images that shows what each shot of the commercial will look like.
  2. 2. The parts of production like camera work, lighting, sound, and editing.
  3. 3. A persuasive technique that appeals to emotions.
  4. 7. The first part of a commercial that grabs the audience’s attention.
  5. 8. The act of convincing someone to think, feel, or act a certain way.
  6. 9. Clothing worn by actors to represent their characters or fit the theme of the commercial.
  7. 11. Practice sessions where actors run through the script before filming.
  8. 13. The specific group of people a commercial is meant to reach or influence.
  9. 15. A persuasive technique that builds credibility or trust.