Consumer Behavoiur 342-01

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Across
  1. 4. Tangible item that provides benefits
  2. 5. Providing a very limited range of services to a narrow and specific market segment
  3. 8. Concentration on a narrow market segment but has a wide range of services
  4. 10. map Visual illustration of how customers perceive a competitor
  5. 11. The maximum level of output that a given system can produce during a set period of time
  6. 12. The extent to which a firm offers few or many services
  7. 14. Lack of consistency in inputs and outputs during a process
  8. 15. The portion of a nation's economy represented by services of all kinds
  9. 17. Changing the perception of a firm in the mind of a customer
  10. 18. The efficiency of inputs being transformed to outputs
  11. 19. The quantity and quality of goods a consumer is able to pay for
Down
  1. 1. Offers a wide range of services to a broad market
  2. 2. A systematic method of operations involving steps
  3. 3. The bias shown by customers towards certain products because of a favorable experience with other products made by the same manufacturer or maker
  4. 6. A name or symbol that identifies and differentiates a firm from it's competitors
  5. 7. Degree to which needs and wants are satisfied
  6. 8. The extent to which a firm serves few or many markets
  7. 9. Something experienced and cannot be touched or preserved
  8. 12. Offers a narrow range of services to a fairly broad market
  9. 13. The provision of a relatively narrow product mix
  10. 16. An economic act or performance that creates value and benefits