Corporate image 2.2 Vocabulary

3. A statement that accuses someone of something
6. Sponsoring ______ - Providing financial support or resources to recognize and promote achievements in a particular field or community
10. A business strategy aimed at maximizing product value while minimizing environmental impact
11. The concept of a company taking responsibility for its impact on society and the environment (abbreviation)
12. The financial gain a company makes after subtracting costs and expenses
14. The strategic allocation of financial and non-financial resources by a company to foster sustainable development and improve the well-being of local communities
16. Describing an action or gesture that is done just to give the appearance of fairness or inclusivity, but lacks genuine commitment
17. The crime of doing something illegal in order to get money
19. An approach to business built around the idea that businesses should be active participants in society, rather than sitting apart from it
20. Having the right qualifications or meeting the necessary conditions to participate or receive something

1. A tactic used to disguise or distract from the real issue or intention
2. To say that you agree with something but do nothing to support it
4. Rewards or motivations designed to encourage specific behaviors or actions, often used in business or economics
5. ______ marketing - A marketing strategy where a company supports a social cause to improve its brand image and help the community
7. When a company donates money, time, or resources to charitable causes to support society
8. The behavior of pretending to have moral standards or beliefs that one does not actually follow
9. To avoid something difficult or unpleasant
13. The ability to maintain ecological balance by avoiding depletion of natural resources
15. Formal guidelines that outline expected behaviors and ethical standards within an organization
18. To put yourself in a situation where something bad might happen