Crossword 1.1 to 1.3

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Across
  1. 3. Characteristics of a population such as age, gender, income, or education.
  2. 6. Activities that capture attention and provide joy.
  3. 8. Measurements of how many people watch, listen to, or use a media program.
  4. 10. The amount of money charged for a product or service.
  5. 12. Activities that communicate a product’s features and persuade customers to buy.
  6. 13. IMPRESSION The total number of times an advertisement is seen by an audience.
  7. 14. INCOME Money left over after paying for necessities that can be spent on wants.
Down
  1. 1. The process of getting a product from the producer to the consumer.
  2. 2. MARKETING Promoting products through movies, music, TV, or other entertainment media.
  3. 4. / The process of creating, promoting, and delivering products or services to satisfy customer needs.
  4. 5. The process of providing or obtaining money for a business, project, or purchase.
  5. 7. MIX The combination of product, price, place, and promotion strategies used in marketing.
  6. 9. MARKETING Using sports events, teams, or athletes to promote products and services.
  7. 11. A good or service created to meet the needs and wants of consumers.
  8. 15. The act of persuading a customer to purchase a product or service.