CROSSWORD

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Across
  1. 4. – Potential customers who have shown interest in a product or service.
  2. 6. – Focusing on a small, specialized segment of the market.
  3. 7. -A situation where consumers act as both producers and consumers by co-creating value with brands.
  4. 8. – A series of coordinated marketing activities with a common goal.
  5. 9. -The type of marketing where brands use surprise,unconventional campaigns to achieve maximum impace with minimal cost.
  6. 10. -A GPS-based marketing technique that triggers promotions when consumers enter a specific location.
Down
  1. 1. -Marketing strategy where prices shift in real time based on demand and customer profile.
  2. 2. -Which marketing strategy involves offering a variety of products to meet the diverse needs of a target
  3. 3. -is a visual representation of a potential customer's journey from initial awareness of a product or service to the final purchase decision
  4. 5. -Attracting customers with valuable content rather than traditional advertising strategies.