DAD Terms 1

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Across
  1. 3. The empty or unmarked area between design elements.
  2. 9. The art and technique of arranging typefaces, fonts, and text layout to convey a message effectively and aesthetically.
  3. 10. a theory of visual perception that emphasizes the brain's tendency to perceive and organize visual elements into cohesive, meaningful wholes rather than individual parts.
Down
  1. 1. in the context of graphic design and art, involves creating a focal point or center of attention within a composition.
  2. 2. to the distribution of visual elements within a composition to create a sense of equilibrium.
  3. 4. the visual flow that leads the viewer's gaze through a composition.
  4. 5. Pairs of colors opposite each other on the color wheel that create strong visual contrast.
  5. 6. The arrangement and organization of design elements to create a balanced and visually pleasing result.
  6. 7. Cyan, Magenta, Yellow, and Key (black) – a color model used in printing.
  7. 8. Red, Green, Blue – the primary additive colors used in digital displays.