Discovering KSU's Brand

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Across
  1. 3. One of KSU's approved brand typefaces is ________.
  2. 7. The area surrounding a logo that must remain free of other elements is called protected ________.
  3. 8. The guide includes standards for brand tone, personality, and ________.
  4. 10. The section of the guide that explains how the university communicates verbally is called Verbal ________.
  5. 11. The guide states that a cohesive and integrated brand helps the university be easily ________.
Down
  1. 1. The official KSU logo and university names have trademark ________.
  2. 2. KSU's primary brand colors are Black and ________.
  3. 3. The university's official visual identifier is called the master ________.
  4. 4. Secondary colors can be used; however, _____________ colors should be predominant overall.
  5. 5. The university seal, athletic marks, and school spirit marks are discussed in the Logos & ________ section.
  6. 6. KSU's brand standards are designed to ensure communications speak with one clear and uniform ________.
  7. 9. KSU's visual identity standards apply to publications, signage, stationery, and the ________.
  8. 12. The preferred version of the KSU logo is the ________-color logo.