Distribution Channels and supply chain management
Across
- 2. distribution, when a producer sells to only a small number of retailers or grants exclusive rights to a wholesaler or retailer to sell its products in a specific geographic region
- 4. management, the management of finished product storage, outbound logistics, marketing and sales, and customer service
- 5. frequency identification, a tiny chip with identification information that can be read by a radio frequency scanner from a distance, making tracking easier
- 7. marketing intermediary who takes title to the goods, stores them in warehouses, and distributes them to retailers, other distributors, and sometimes end consumers
- 9. operations, utilizing a combination of transport modes to improve customer service and achieve cost advantages
- 10. resource planning system, an integrated software package that consolidates data from among the firm’s units
- 11. intermediary, an organization that operates between producers and consumers to help bring the product to market
- 12. intensity, the number or percentage of intermediaries (usually retailers) through which a manufacturer distributes its goods in a particular market
- 13. or palletizing, combining as many packages as possible into each load that moves within or outside a facility
- 17. distribution, the movement of products through two or more channels to reach the firm’s target market
- 18. distribution, when a firm chooses only a limited number of retailers in a market area to handle its line
- 19. selling, a marketing tactic in which a producer establishes direct sales contact with its product’s final users
- 20. chain, the complete sequence of suppliers and activities that contribute to the creation and delivery of goods and services
Down
- 1. management, the management of raw materials, inbound logistics, and warehouse and storage facilities
- 3. the process of combining several unitized loads into a single, well-protected load
- 6. conflict, disagreements among channel members at the same level, such as two or more wholesalers or retailers
- 8. channels, channels designed to return goods to their producers
- 14. distribution, seeks to distribute a product through all available retailers in a trade area
- 15. agent, a third-party person or company who represents the producer to wholesalers and retailers
- 16. conflict, disagreements among channel members at different levels