E-COMMERCE
Across
- 4. an information system running on Internet infrastructure that provides access to billions of web pages
- 6. changing the delivered product or service based on a user’s preferences or prior behavior
- 7. the use of the Internet, the Web, and mobile apps and browsers running on mobile devices to transact business.
Down
- 1. a vision of commerce in which information is equally distributed, transaction costs are low, prices can be dynamically adjusted to reflect actual demand, intermediaries decline, and unfair competitive advantages are eliminate
- 2. technology that allows for two-way communication between merchant and consume
- 3. the targeting of marketing messages to specific individuals by adjusting the message to a person’s name, interests, and past purchases
- 5. the digital enabling of transactions and processes within a firm, involving information systems under the control of the firm