economy unit
Across
- 1. system of how resources flow through society
- 3. increasing sales in existing markets
- 4. immediate factors affecting a business
- 7. pricing by adding profit to product cost
- 10. study of a country's overall economy
- 13. anything accepted as a medium of exchange
- 15. providing essential details about a product
- 18. dividing a market into sub-groups of consumers
- 19. the process of identifying customer wants profitably
- 21. convincing consumers they need a product
Down
- 2. study of individual consumers and businesses
- 5. larger societal forces affecting the economy
- 6. detailed description of an ideal customer
- 8. study of choices in allocating resources
- 9. details about people's interests and lifestyles
- 11. specific group of people a company aims to sell to
- 12. when expenses are higher than revenue
- 14. Federal Reserve decisions influencing interest rates
- 16. government efforts to influence economy through taxes
- 17. set of marketing tools known as the 4 Ps
- 20. pricing based on customer perceived worth