ESBV

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Across
  1. 2. Money remaining after all costs are paid
  2. 9. Business offering similar products or services
  3. 12. Money earned from sales
  4. 13. Collecting information about customers and markets
  5. 17. Series of steps used to complete a task
  6. 19. Creating a unique identity for a business
  7. 20. Activities that create value and competitive advantage
  8. 21. Factor that makes a business superior to rivals
  9. 22. Ownership share in a business
  10. 23. Document outlining business goals and strategies
  11. 24. Creating a distinct place in customers' minds
  12. 26. Customer characteristics such as age and income
  13. 27. Evaluation of a business opportunity before launch
  14. 29. Selecting a specific customer group to serve
  15. 30. Unique feature that differentiates a business from competitors
Down
  1. 1. Creating new ideas, products, or methods
  2. 3. Specific group of customers a business aims to serve
  3. 4. Activities that transform inputs into outputs
  4. 5. Person who starts and manages a business
  5. 6. Acquiring materials and resources from suppliers
  6. 7. Customer lifestyles, interests, and personalities
  7. 8. Individual or group affected by a business
  8. 10. Movement and storage of goods and resources
  9. 11. Assessment of whether a business idea is practical and viable
  10. 14. Person or organisation providing capital for growth
  11. 15. Dividing a market into groups with similar characteristics
  12. 16. How a product is perceived relative to competitors
  13. 18. Developed the Five Forces and Value Chain models
  14. 25. Alternative product that satisfies the same need
  15. 28. Creativity tool used to generate and improve ideas