fashion vocab

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Across
  1. 1. profit- A resulting positive number after expenses have been redacted from the gross margin figure
  2. 6. The process by which concepts are made into sellable physical products
  3. 8. of sale- Merchandise data collected electronically when consumer purchase transactions are recorded
  4. 9. added- The increase in worth of products as a result of a particular work activity
  5. 11. plan- The process of analyzing one or more potentially interesting markets in order to determine how a business can optimally compete in them
  6. 14. show- A sales event for showing merchandise to staff or selected customers for limited time
  7. 16. Produced in 1938, the first completely synthetic fiber developed
  8. 18. independent buying agent
  9. 21. purchases- An unplanned decision to buy a product or service, made just before a purchase
  10. 23. summary- Brief overview of the entire promotional plan; this should be written last but included in the first page in the promotional plan
  11. 24. followers- Those who except and wear a fashion only after it becomes acceptable to the majority
  12. 26. The amount of a good or service customers are willing and able to buy at a certain time and price
  13. 27. A fashion that is introduced and expected to sell but is not accepted by the consumers
  14. 28. To make whiter or lighter in color, as by exposure to light or a chemical agent; remove the color from
  15. 29. program- A system of rewarding a retailer’s best customers to encourage repeat sales, using customer specific data
Down
  1. 2. windows- Store window decoration that does not allow a view into the store
  2. 3. standards- A way of measuring an organization's progress and how effective and efficient it is at running its business
  3. 4. Products with dark bars and white spaces and varying widths used on merchandise tags for electronic identification and collection of product data
  4. 5. turnover- The number of times the average inventory on hand is sold and replaced in a given period
  5. 7. product code- Standard barcode, now updated to UPC-A, that includes numbers as well as bars and spaces
  6. 10. Any paid form of non-personal selling of ideas, goods or services
  7. 12. service- Total of all enhancements available to customers, directly related to sell of goods or services
  8. 13. events- Promotional activities held to build customer traffic, sell goods and enhance the company’s image
  9. 15. media- personal content created and spread via electronic technology for interaction and sharing of information
  10. 17. features- Physical characteristics of items
  11. 19. Garments, as nightgowns or pajamas, worn for sleeping or at bedtime
  12. 20. strategy- Distribution done in every market available in an area
  13. 22. mix- A blend of media used to communicate The message of a planned promotion
  14. 25. Implies that customers must but and wear a style to make it a fashion
  15. 27. show- An event at which collections of newly designed clothing are modeled for a audience