Finding the Right Fit

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Across
  1. 2. An external condition favorable to achieving goals.
  2. 5. Type of growth without external acquisitions.
  3. 9. Entry mode involving licensing of business model and brand.
Down
  1. 1. A tool for assessing strengths, weaknesses, opportunities, and threats.
  2. 3. A collaborative entry mode into new markets.
  3. 4. Buying a company to enter a market quickly.
  4. 6. Organizational ability to enter new markets.
  5. 7. Matrix used to assess market-product growth strategies.
  6. 8. Matrix that categorizes business units into Stars, Cash Cows, Question Marks, and Dogs.