General Marketing
Across
- 2. buy for personal use
- 5. single marketing strategy to reach all
- 8. market based on age, gender, income,
- 10. people who make the goods and services
- 13. businesses that are owned by individuals
- 14. produced goods from raw materials/nature
- 15. segmentation based on where you live
- 16. buy products for use in operations
Down
- 1. no private ownership, government control
- 3. where private individuals can own a bus.
- 4. satisfy customer & make a profit
- 6. provide basic needs for all/gov control
- 7. tangible items with monetary value
- 9. having exclusive control over a market
- 11. intangible items with monetary value
- 12. market based on values, attitudes, etc.
- 13. governmental organization and agencies