Group C cross word puzzle
Across
- 6. s outdoor media placed in or on any mode of public transportation.
- 9. marketing strategy that involves strategic alliance of multiple brand names jointly used on a single product or service
- 11. a message in the public interest disseminated by the media without charge to raise public awareness and change behavior.
- 12. the practice of purchasing ad spots on popular radio stations to promote your products and services.
- 15. advertisement in the form of editorial content.
- 16. A parody advertisement is a fictional advertisement for a non-existent product, either done within another advertisement for an actual product, or done simply as parody of advertisements—used either
- 17. planned event designed to attract the public's attention to the event's organizers or their cause.
Down
- 1. a type of inbound marketing that doesn't appear as an advertisement.
- 2. Advertising mail
- 3. a modern merchandising strategy for brands to reach their target audiences without using overt traditional advertising.
- 4. a type of promotional media that's paid for by an advertiser, but created and shared by another brand, influencer, or publisher.
- 5. a marketing technique where references to specific brands or products are incorporated into another work, such as a film or television program, with specific promotional intent.
- 7. a type of digital marketing that utilizes social networks such as Facebook, Twitter, and Instagram to deliver paid ads to your target audience.
- 8. an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or service.
- 10. a well-known person endorses a product or service.
- 13. full-screen ads that cover the interface of their host app.
- 14. he practice of making spoofs or parodies of corporate and political advertisements.