International Marketing

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Across
  1. 1. the person who buys and uses a product or service
  2. 3. return on investment
  3. 4. to introduce a new product, with publicity
  4. 5. to make something better, reach its potential
  5. 6. carefully planned, with purpose
  6. 7. small piece of paper on a product giving information about it
  7. 9. the ability to make money/be profitable
  8. 10. the person, the customer who is the final and actual user of a product
Down
  1. 2. study of consumers'needs and preferences, often for a particular product
  2. 4. a tip, a potential client or sale
  3. 8. a particular make of products