International marketing
Across
- 2. Related to platforms like Instagram or TikTok used for marketing.
- 5. The importance or worth of a product to customers.
- 6. A general direction in which consumer behavior is moving.
- 8. An item or service created to satisfy consumer needs.
- 10. Money gained after costs are subtracted from revenue.
- 11. A short form of “advertisement”; used to promote a product.
- 14. Communication channels used to advertise products.
- 16. The specific audience a company wants to reach.
- 17. The total revenue from selling goods or services.
- 18. A small design or symbol representing a brand.
Down
- 1. Connected to or available on the internet.
- 3. The person who purchases or uses a product.
- 4. A unique name, term, or symbol identifying a product.
- 6. The exchange of goods or services between people or countries.
- 7. The visual and functional planning of a product or package.
- 8. The amount of money charged for a product.
- 9. The route a product takes from producer to consumer.
- 12. The sale of goods directly to the final consumer.
- 13. A place or system where goods and services are bought and sold.
- 15. The desire and ability to buy a particular product.