International Marketing Crossword

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Across
  1. 3. Activities that communicate product benefits and persuade customers.
  2. 6. A specific group of consumers aimed by marketing efforts.
  3. 8. Buying goods from another country.
  4. 12. The distribution channel or location where a product is sold.
  5. 15. The process of businesses expanding beyond national borders.
  6. 17. The quantity of goods available for sale.
  7. 20. A public promotion of a product or service.
  8. 22. The item or service being sold to consumers.
  9. 24. The desire of consumers to buy a product.
Down
  1. 1. Relating to online or electronic marketing platforms.
  2. 2. The process of sharing information between marketer and customer.
  3. 4. Shared beliefs and customs that influence consumer behavior.
  4. 5. A plan of action designed to achieve marketing goals.
  5. 7. Rivalry among companies selling similar products.
  6. 9. Selling goods to another country.
  7. 10. A visual symbol representing a company or brand.
  8. 11. The amount of money charged for a product.
  9. 13. A person who buys and uses products or services.
  10. 14. The design and production of a product’s container or wrapper.
  11. 16. Creating new ideas or products to improve market performance.
  12. 18. The practice of creating a unique name and image for a product.
  13. 19. A place or system where goods and services are exchanged.
  14. 21. The process of gathering information about markets and consumers.
  15. 23. How a company or brand is viewed by the public.