ABM

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Across
  1. 4. – The process of coordinating marketing and sales for ABM success (9 letters).
  2. 5. – The total income generated by the sale of goods and services (7 letters).
  3. 6. – A coordinated series of activities designed to target a specific account (8 letters).
Down
  1. 1. – Customizing messages to meet individual account needs (15 letters).
  2. 2. – How actively a customer interacts with your content and campaigns (10 letters).
  3. 3. – The specific accounts that ABM is focused on (6 letters).
  4. 7. – The process of collecting and analyzing data to improve ABM efforts (9 letters).