Logos and Branding Terminology

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Across
  1. 3. In the 1950s, companies began doing this by focusing on intentionality rather than just use
  2. 6. Giving the illusion of form rather than merely shape
  3. 8. The type of income created by the Industrial Revolution
  4. 11. Planters
  5. 13. Clean and simple design with no gradation
  6. 15. Using imagery helped those who were this, meaning unable to read
  7. 17. An logo with multiple variations has this
Down
  1. 1. Apple
  2. 2. The catalyst for color advertisements
  3. 4. Low scalability, Maximum details
  4. 5. The Olympic Rings represent this type of significance
  5. 6. Alternate meaning of arts rooted in ancient times
  6. 7. Burger King
  7. 8. Logos including evidence of product or service offered
  8. 9. High scalability, Minimum Details
  9. 10. Harvard
  10. 12. Google
  11. 14. HBO
  12. 16. Pepsi
  13. 18. A key factor to assure you are not losing a brand identity due to poor font choice