Marketing 301

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Across
  1. 2. Manage three 'Ps'
  2. 4. Route to Active Consumer
  3. 6. What is the Customer Really Buying
  4. 9. Term, Design,Symbol to Distinguish
  5. 12. Recoup Investment
  6. 14. Manage this with Customer
  7. 16. Preserve this type of Value
  8. 17. Consumers with Similar Characteristics
  9. 18. Environment That Affects Purchasing Power
  10. 19. Maslow's Level 2
Down
  1. 1. On Which Segment Will I Focus
  2. 2. Business Self Analysis
  3. 3. Data used before
  4. 5. Features Over and Above
  5. 7. Environment with Suppliers and Competitors
  6. 8. Hold Place in Consumer's Mind
  7. 10. What could go wrong?
  8. 11. Perceived Benefits / Price
  9. 13. 2nd Piece in the Life Cycle
  10. 15. Study of Human Populations
  11. 17. Marketing is _ Customer Needs