Marketing a Business

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Across
  1. 3. : The letter in the 7Ps that relates to how much customers pay.
  2. 4. : What do we call a plan used by a business when a disaster or scandal happens?
  3. 6. : What kind of data is collected directly from people (e.g. surveys)?
  4. 7. : What’s the business term for a good or bad view people have of a business?
  5. 10. : What is the name for fake or untrue advertising?
  6. 13. : What is the marketing stage where sales are just beginning?
  7. 14. : What do we call the group of people most likely to buy a product?
  8. 15. : The term for how a product is shown to customers – includes name, price, packaging.
  9. 17. : What is the marketing term for using eco-friendly strategies or products?
  10. 19. : What’s the name of the full marketing strategy with 7 different elements?
  11. 20. : The step where businesses collect information to help make good decisions.
Down
  1. 1. : A way of promoting products through TikTok or Instagram.
  2. 2. : What’s it called when a product starts to become less popular?
  3. 5. : What’s it called when a business splits its audience into different age or income groups?
  4. 8. : What do we call the thing a business sells – either a good or service?
  5. 9. : What do we call the picture or symbol that represents a business?
  6. 11. : What’s a reward program that keeps customers coming back?
  7. 12. : The group of customers who buy the product again and again.
  8. 16. : What’s the online method used to help a website show up in Google searches?
  9. 18. : What do we call a small group of people with very specific needs (e.g. vegan skincare users)?