marketing concepts

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Across
  1. 4. information management Managing market info to maximize business decisions.
  2. 8. X Born 1965-1977
  3. 12. Person who buy the product.
  4. 13. Using channels to get products to consumers.
  5. 14. Obtaining the money necessary for business operations.
Down
  1. 1. Dividing people based on certain characteristics.
  2. 2. Concepts States business must satisfy the needs and wants of their customers to compete in the marketplace
  3. 3. management Developing, improving and maintaining a product mix
  4. 5. Providing consumers with the products and services they desire.
  5. 6. Y Born 1978-1994
  6. 7. boomer generation Born 1946-1964
  7. 9. Applying promotional techniques to potential consumers
  8. 10. segments A two step process-identifying broad-product markets and segmenting mix development.
  9. 11. Determining prices for products in order to maximize profit.
  10. 12. Person who uses the product.