Marketing Crossword 2 2025

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Across
  1. 3. Paid messages promoting products, services, or ideas to an audience
  2. 4. Division of potential customers into groups based on shared characteristics
  3. 6. Efforts to keep existing customers loyal to your brand
  4. 10. The process of developing and promoting your company's unique identity
Down
  1. 1. How a brand is perceived in the minds of customers relative to competitors
  2. 2. Activities designed to increase visibility and sales of products or services
  3. 5. Measurements used to evaluate marketing performance and success
  4. 7. Focusing marketing efforts on specific segments of potential customers
  5. 8. A potential customer who has shown interest in your product or service
  6. 9. Return on Investment: Measurement of profit generated by marketing investments