Marketing Crossword Puzzle
Across
- 1. utility changing raw materials into useable goods
- 6. how much to charge for goods in order to make a profit
- 7. combines customer information with customer service and marketing communications
- 8. where a product will be distributed
- 10. affects the economy and standard of living
- 13. good business decisions rely on good information about customers
- 15. intangible items that satisfy your needs
- 16. what is exchanged for the product
- 19. or business to business marketing
- 21. exchanging offerings that have value for customers
- 23. breaking down the market into smaller groups
- 24. company's percentage of the total sales volume
- 26. product may have more than one target market
- 27. utility product available at a certain time of year
- 28. stands for strengths,weaknesses,opportunities,and threats
- 29. what the customers buy
- 30. having a product where customers can buy it
Down
- 2. understanding concepts and strategies to select an audience
- 3. lists information about the target market
- 4. a business should strive to satisfy customers needs
- 5. generates competition and fosters new products
- 9. how to get goods into consumers hands
- 11. advertising,personal selling,publicity
- 12. tangible items that satisfy your needs
- 14. all people who share similar needs and wants
- 17. four P's: product,price,place,promotion
- 18. group that is identified for a specific marketing program
- 20. consists of consumers who purchase goods
- 22. provides customers good and services they want
- 25. the functions of marketing add value to a product