Marketing Crossword Puzzle

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Across
  1. 3. Effort to inform people about a product or service
  2. 7. Consists of consumers who purchase goods for personal use
  3. 12. Breaking down the market into smaller groups
  4. 14. Having a product available at a certain time
  5. 17. Targeting two different types of people
  6. 18. Group that is identified for a specific program
  7. 20. Businesses should strive to satisfy customers
  8. 22. Information Management- Getting good information about customers trends and analyzing it
  9. 23. Analysis Strength, Weakness, opportunities, and threats
  10. 24. affects the economy and standard of living
  11. 25. Combining customer information with customer service and marketing
  12. 26. based on costs and on what competitors charge for the same product
  13. 27. Management- process of deciding how to get goods into customer's hand
  14. 28. provides customers with goods and services
Down
  1. 1. Involves having a product where consumers buy it
  2. 2. tangible items that satisfy your needs and wants
  3. 4. Communication with the consumer
  4. 5. Getting a product into a customers hands using the marketing mix
  5. 6. The exchange of a product or money
  6. 8. Includes all businesses that buy products for their operations
  7. 9. Percentage of the total sales volume
  8. 10. Involves changing raw materials into usable goods
  9. 11. Functions of marketing add value to a product
  10. 13. intangible items that satisfy your needs and wants
  11. 15. Four basic strategies including the four P’s
  12. 16. Management Obtaining, developing, and maintaining a product
  13. 19. Understanding concepts and strategies used to develop and target specific a specific audience
  14. 20. All people that share similar needs and wants
  15. 21. Lists info like age, gender, income level, etc