Marketing Crossword Puzzle

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Across
  1. 4. where a product will be distributed
  2. 5. how much to charge for goods in order to make a profit
  3. 7. a business should strive to satisfy customers needs
  4. 9. what is exchanged for the product
  5. 11. utility changing raw materials into useable goods
  6. 13. combines customer information with customer service and marketing communications
  7. 14. stands for strengths,weaknesses,opportunities,and threats
  8. 17. having a product where customers can buy it
  9. 20. what the customers buy
  10. 21. all people who share similar needs and wants
  11. 23. breaking down the market into smaller
  12. 24. group that is identified for a specific marketing program
  13. 25. four P's: product,price,place,promotion
  14. 28. understanding concepts and strategies to select an audience
  15. 29. product may have more than one target market
Down
  1. 1. advertising,personal selling,publicity
  2. 2. provides customers good and services they want
  3. 3. or business to business marketing
  4. 6. affects the economy and standard of living
  5. 8. tangible items that satisfy your needs
  6. 10. generates competition and fosters new products
  7. 12. good business decisions rely on good information about customers
  8. 13. lists information about the target market
  9. 15. intangible items that satisfy your needs
  10. 16. company's percentage of the total sales volume
  11. 18. utility product available at a certain time of year
  12. 19. consists of consumers who purchase goods
  13. 22. how to get goods into consumers hands
  14. 26. exchanging offerings that have value for customers
  15. 27. the functions of marketing add value to a product