Marketing Entrepreneurship

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Across
  1. 1. you can see and touch
  2. 3. a graphic mark or emblem used to aid and promote public recognition
  3. 7. takes existing products or services and changes some aspect of them, such as features, size, or pricing
  4. 9. one who organizes, manages, and assumes the risks of a business or enterprise
  5. 11. comes up with ideas for entirely new products and services
  6. 12. a catchy tune that contains lyrics that promote a product
  7. 13. what the customer pays for the product or service
Down
  1. 2. a short memorable phrase to remind the customer of a product
  2. 4. all methods of communication from the marketer to the customer
  3. 5. market a group of customers that the business is aiming for
  4. 6. an item that satisfies a need or want
  5. 7. provide information
  6. 8. provided for you by other people
  7. 10. the amount you are making after subtracting the production cost from the selling price
  8. 13. how and where the customer buys the product or service