Marketing Magic
Across
- 3. Market A specific group of consumers at which a company aims its products and services.
- 5. An organized course of action to promote a product or service.
- 6. A short song or tune used in advertising and for other commercial uses.
- 8. Identity The visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds.
- 10. A person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.
- 12. A name, term, design, or symbol that identifies a seller's products and differentiates them from competitors.
- 13. Marketing A type of marketing that involves the creation and sharing of online material that does not explicitly promote a brand but is intended to stimulate interest in its products or services.
- 14. A short, memorable phrase used in advertising campaigns.
- 15. Relations The professional maintenance of a favorable public image by a company or other organization.
- 16. Search Engine Optimization, the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
- 19. A catchphrase or slogan, especially as used in advertising.
Down
- 1. Mix The set of actions or tactics that a company uses to promote its brand or product in the market.
- 2. The process of changing the corporate image of an organization.
- 4. How a product is perceived in the minds of consumers relative to competing products.
- 7. An act of giving one's public approval or support to someone or something.
- 8. Loyalty The tendency of consumers to continuously purchase the same brand's products over time.
- 9. A paid announcement in the media to promote products or services.
- 11. A graphic mark or emblem used by companies to aid and promote instant public recognition.
- 17. Awareness The extent to which consumers are familiar with the qualities or image of a particular brand.
- 18. A large outdoor board used for displaying advertisements.