marketing management crossword

1234567891011121314151617181920
Across
  1. 4. - A marketing strategy aimed at new customers.
  2. 5. - A type of marketing research involving surveys and interviews.
  3. 6. - A marketing technique that encourages customers to share content.
  4. 7. - A marketing metric measuring website traffic.
  5. 10. Equity - The emotional connection a customer feels towards a brand.
  6. 11. - A unique selling proposition.
  7. 13. - A marketing technique that rewards customer behavior.
  8. 16. - A short, catchy phrase associated with a brand.
  9. 18. - The process of dividing a market into groups of customers.
  10. 20. - The process of creating a distinct brand image.
Down
  1. 1. - A marketing channel that uses digital technologies.
  2. 2. Plan - A marketing document outlining a company's goals and strategies.
  3. 3. - A type of marketing research involving observing customer behavior.
  4. 8. - A strategy to increase brand awareness.
  5. 9. A marketing strategy focused on existing customers.
  6. 12. - The 4Ps of Marketing: Product, Price, _____, Promotion.
  7. 14. - A paid form of non-personal communication.
  8. 15. - A strategy to maintain customer loyalty.
  9. 17. - A marketing strategy focusing on a specific niche.
  10. 19. - The act of exchanging goods or services for value.