Marketing Mix

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Across
  1. 3. Item or service made to satisfy a customer’s wants or needs
  2. 4. includes advertising, sales promotion, personal selling, and public relations
  3. 5. person chosen to speak for another
  4. 6. reflects what a customer is willing to pay
  5. 7. The action of selling something
Down
  1. 1. strategic framework comprising of tactical tools(the 4 Ps)
  2. 2. someone who buys goods or service from a store or business
  3. 6. based on consideration of where the type of product could be sold